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Shay: Bold, Charismatic, and Timeless Inspired by the legendary Balochi figure Shay Mureed, Shay embodies strength, leadership, and resilience. Drawing inspiration from  Notes:Shay opens with crisp, invigorating notes of bergamot...

Shaal: Mysterious and luxurious. Inspired by the famous Black Orchid, Shaal represents the spirit of Quetta, known as Shaal in Balochi, blending the richness of Balochi culture with modern elegance....

NKB x Shay — Legacy Meets Strength Experience the perfect blend of culture, legacy, and power with this exclusive duo — NKB and Shay. This combo brings together two unique...

NKB — A Tribute to a Legend Inspired by the timeless voice of Noor Khan Bezanjo, NKB is more than just a fragrance — it is a story, a legacy,...

Shay and Qazi are two signature fragrances from Boo-e-Jahan, each paying tribute to iconic Balochi figures. Shay, inspired by the legendary Shay Mureed, is bold, charismatic, and timeless—crafted for those...

Sachaan: A Breath of Calm and Strength Step into the world of Sachaan, a fragrance inspired by the calm winds and cloudy skies of Balochistan. Named after the Balochi word...

    Qazi: A Tribute to Elegance and Poetry Introducing Qazi, a fragrance that captures the timeless spirit of Mubarak Qazi, the great Balochi poet. Inspired by the luxurious scent...